What is Improv? How is it Applied?

Improv is a style of unscripted theatre where the entire performance is created spontaneously by the players – from story and dialogue to characters and actions.

The success of each performance comes from rigorous practice that moulds individuals into a solid team: supporting each other onstage, dealing with unexpected twists and communicating in a clear, compelling and relatable way.

The principles of good Improv can be applied to a variety of business situations, detailed in numerous publications including like Forbes, FastCompany and even Zendesk. In a business context, Improv can be applied to collaboration, problem-solving and communication.